Get To Know Nicole

The Mission:

To help tech and education companies grow their online visibility and deepen client relationships with long-form copy and SEO content strategy. Simply put, we are here to help our clients reach more of theirs, so they can make their mark on the industry, grow, thrive, and stay stellar.

Get To Know Nicole

 I’m a former school counselor with over a decade of experience in teaching and counseling. I’ve been writing since I could hold a pen, drafting blogs, website copy, and other assets for the schools and nonprofits I worked with along the way.

 A Passion For Accessibility At The Intersection Of Education and Mental Health

As someone with my own health and ability challenges who benefited from physical, occupational, and speech therapy, as well as other learning supports growing up, I welcome any chance I get to work with companies that make learning accessible to more people.

In the early years of elementary school, l was diagnosed with scoliosis and braced until middle school. During that time, I also received occupational therapy and physical therapy for dyspraxia and dysgraphia, as well as speech therapy. By middle school, my spinal curvature had only worsened, and I required a series of surgeries to make corrections. I learned to walk again after each surgery and spent an entire summer lying on the couch, including extensive hospital stays during the school year. 

An Undeniable Love For Writing and Learning

Writing, though rendered difficult and at times painful because of my dysgraphia, was my only accessible outlet. I fell in love with learning, reading, research, and writing. And I was fortunate enough to have helpful educators and related professionals who showed me how to lean into those strengths and make use of typewriters and other supportive technologies of the time until computers were more widely accepted and available. 

No one was surprised when I decided to study psychology, become an autism support assistant, an English teacher, and finally, a school counselor (leading a department of five other counselors before my departure to launch my own business).

They were also not surprised when I began writing full-time. After all, I’d been writing website and blog copy for nearly every company, non-profit organization, and school I’d worked for since I began working. It was simply a matter of finally making my dream of being a writer a full-time endeavor.

While I may not sit in a school counseling office or stand at the head of a classroom anymore, I know education and mental health are interwoven and that social-emotional learning is vital to our personal and professional growth. So, I work with organizations to share stories through case studies and connect with those who can most benefit from their products and services.

I work with companies who share my desire for a world where more children and adults have access to all types and levels of education (from young children learning to express emotions to neurodivergent teens accessing supportive tech to adults reskilling for an evolving workplace) and where everyone’s unique needs and gifts are recognized in ways that empower them.

Your Copywriter and Colleague

What sets my work apart is that mental health and education content knowledge is not a hurdle for me as it may be for other writers. And that saves a great deal of time, effort, and energy for my clients when it comes to onboarding. It’s also a source of trust and a reminder that my passion goes beyond the project in front of me: It’s more than a job, and the results matter for both of us. 

My clients can seamlessly hand off a project brief, knowing that they’ll receive thoroughly researched, deftly written, and passionately crafted copy from someone who is just as familiar with and dedicated to moving their field forward as they are.

My Life Beyond The Keyboard

When I’m not writing copy, you’ll find me reading, drafting poetry, spending time with loved ones, and taking a course in something new because learning will always be a part of my life. I love the peace that I find beside the roaring blue ocean,  sipping warm herbal tea in the hazy light of early mornings, and aspire to be as delighted with life as my dog Galileo.

Behind the Signature “Stay Stellar”

When I first began working for myself, I wanted to sign my emails with something besides the “Sincerely” or “Best Regards” I’d been using for decades in my daily K-12 positions. So, when I started my business and began getting clients I enjoyed working with, I began to write what I truly wished for them: that they stayed their fantastic selves and that they kept their light going. 

Naturally, I began signing my emails, “Stay Stellar.” Stellar was a word I’d used since I was young, when blue wallpaper with suns and moons adorned my walls. The name has endured, and the sentiment remains the same. My goal is to help my clients Stay Stellar: to shine their light out into the world as they serve others and to do so without burning out in the process.

About The Write Your Way To Freedom Certification

I am a proud Write Your Way To Freedom Certified Copywriter. Write Your Way to Freedom is a prestigious comprehensive copywriting program. To become certified, students must complete the extensive program, take advantage of the support available to them, and build businesses that get their clients results. Certified students have learned effective copywriting techniques and ethically use these techniques. Plus, they have access to continued education and support throughout their copywriting career.

It has been the privilege of my career to be trained by and to continue to learn from Sarah Turner as she sets the standard for conscious copywriting in our field. You can learn more about my WYWTF certification here.